Consumers judge your store against the fastest sites they use. A NetSuite B2C storefront has to load quickly on a phone, find products instantly, and check out in a few taps, while NetSuite stays in charge of catalog, stock, and orders. AwaCommerce Next is built for exactly that.
Built for speed
Storefronts are built with Next.js and server rendering and served from a global edge network on your own domain. Heavy features such as checkout and reviews load only when they are needed. Faster pages improve Core Web Vitals, which affect search rankings and conversion.
If your current site runs on SuiteCommerce and feels slow, read why SuiteCommerce sites are slow.
Shopping features shoppers expect
Search and discovery
- Faceted search and filters from NetSuite item data
- Trending searches and category suggestions in the search box
- Plural and singular matching, plus typo tolerance and "Did you mean" suggestions with Advanced B2C
- AI search that understands natural-language queries (AI pack)
- Product videos from YouTube or Vimeo on product pages (Advanced B2C)
Product pages that convert
- Live stock from NetSuite, optionally by location. See real-time inventory
- Compare-at prices with a savings badge from a second NetSuite price level
- Reviews and photo ratings, plus community questions and answers (Advanced B2C)
- Back in stock alerts, wishlists, and product compare (Advanced B2C)
- AI product Q&A and recommendations (AI pack)
Checkout
- Guest checkout and an anywhere checkout modal
- Apple Pay, Google Pay, PayPal, and PayPal Pay Later with Braintree
- Affirm pay over time for US shoppers
- Live carrier rates from NetSuite, and a free shipping progress banner
- Promo codes from NetSuite coupons, plus BOGO, free gift, and auto-apply promotions (Promotions pack)
Checkout re-validates price, stock, tax, and shipping against NetSuite before the sales order is created.
After the order
- Order history, shipment tracking, and cancel order in My Account
- Guest order status lookup and returns (Advanced B2C)
- Loyalty points and tiers (Loyalty pack)
- Subscribe and save for replenishment items (Subscriptions pack)
- Cart abandonment recovery for signed-in shoppers
Marketing without developers
Your team manages the storefront in the Admin:
- Layout builder for header, footer, home page, product listing, product page, cart, and sign-in pages
- Eight curated skins and your brand colors
- Landing pages with a section builder and HTML editor
- Google Tag Manager with GA4, Google Ads, Meta, TikTok, Pinterest, LinkedIn, and Microsoft tags synced from the Admin
- Native Klaviyo email and SMS, plus cookie consent with Google Consent Mode v2
- Schema.org structured data on product pages
B2C features by license
| Capability | Included with |
|---|---|
| Guest checkout, wallets, pay over time, promo codes, faceted search | Store Essential and up |
| Layout builder, social login, shipment tracking, cart abandonment, quick view | Store Professional |
| Reviews, wishlists, compare, back in stock, returns, typo tolerance | Advanced B2C |
| AI search, AI product Q&A, recommendations | AI pack |
| BOGO, free gift, auto-apply promotions | Promotions pack |
| Points and tiers | Loyalty pack |
| Subscribe and save | Subscriptions pack |
| Store locator and click and collect | Stores pack |
Configure a store to see it on sample data, or request a quote.











